RAW DEPICTION before a REFINED AESTHETIC : 'Fluid Muslin' (Wet Print output)

First Artwork, layered with Reprographic Asatate.

Initial Collection Forming Moodboard, WGSN trend colour palette, (right).

'Fluid Muslin' as a collection initially lead from my drawings depicting the subtle nature of fabric. Imagery wise it has not been primary sourced from Fletcher Moss, like my previous two collections. However my theme and title remains running through. It just poses more of a look at gaining natural qualities through something that is manmade. Having looked at Susie MacMurray's work, her technique of drawing from heavy gauze, yet leaving a tenderness on the page was exactly what stemmed this way of working with pencil. From my first drawing in response to her style it lead onto creating several more. Using WGSN it allowed me to gain an understanding of trends for A/W 2014/2015, and eventually choosing to work with 'Spliced' taking elements from the trend such as this zingy yellow, mixed with a variations of light to heavy greys. Yet ignoring the darker navys and ocres. From an industry perspective and envisaging my designs outside of university, I was incredibly inspired by my market research from the Romo Black Edition. A relatively new side to Romo that was released during this unit. Having mentioned the collection previously in a post regarding Chelsea Harbour Market research, it has remained a solid inspiration up to this stage. As a whole the designs use a selected colour palette and subtle imagery. Some of Zinc's colour palette throughout their collections has influenced the broad spectrum of greys I have considered using within the print room. Having such large imagery consisting of A0 drawings, it lead to implications with screens being made. Using the reprographics department allowed me to print my designs on asatate in order for my screens to be made for preparation within the print room.

First drawing (centre) Reprographics Asatate (top right)

Spliced WGSN trend.

Spliced inspiration board 2, WGSN.

Spliced inspiration board 3, WGSN.

Looking towards an outward perspective and forward planning for when leaving, I wanted the bulk of my work to show myself as a diverse designer. I wanted this collection to have come from the same beginning journey of Raw Depiction, but I wanted the feel for it to be varied and for a different context then my other corresponding collections. The colour palette is fragrant, its simplistic and soft.
Companies within industry have varying degrees of price, obviously to cater for a broader range. My two digital collections naturally will output at a higher price due to the technical process, however I wanted to keep this wet print range lower budget. The concept of drawing from muslin and printing back onto the initial inspiration for the imagery I love. Its a concept that the consumer may not initially grab onto but could reveal itself at a later stage. Fabric sourcing wise, I have chosen to experiment with print on muslin, because its so cheap to source, the delicate imagery and vibrant colours will hopefully add status to the material. Not a practical fabric for upholstery or heavy curtaining but adding colour and vibrance at a low cost to a room is what I am hoping to achieve as a suggested context. I have chosen to also print on towelling as an alternative, the feel and look of towelling is warm and heavy weighted, again remaining at a low cost. I don't understand why it is only used as a practical material, Printing on it as an interior design will hopefully open up an alternative way of seeing the material, and add an edge to my designs. The collection will hopefully have influences of higher end fabrics, sampling on Silk Habotai, Charlotte Linen and Velvet to build the fabric collection of varying material. Linen is currently highly used as a interior fabric at the moment within industry, sitting well with Velvet. Having never sampled with it previously I thought I would test the results following from companies such as Villa Nova, Osborne and Little and again Romo.